Are you surely familiar with the name Rudy Hadisuwarno? The legendary figure in the beauty industry has proven to have many stories behind her career!

When you talk about a hairdresser, the name of Rudy Hadisuwarno will appear immediately in the brain, right? He is an influential person in the world of Indonesian beauty. With a long journey full of innovation, he managed to provide new standards in hair care, as well as to give birth to a trend that is always an important part of the beauty industry.

Not only limited to the construction of a business, Rudy Hadisuwarno also left a precious heritage which will continue to inspire the next generation, including all of us! However, behind its success, of course, there is an experienced high and stocking process. Curious, what does the trip look like? Consult this article!

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The start of the trip that starts with a door to door

Not immediately becoming Maestro in the world of beauty, Rudy Hadisuwarno began his career in a simple way. It serves customers by coming directly to the door house, while continuing to study and pursue the world of hairdressing. At the start of his trip, he learned a lot, ranging from good hairdressing techniques, how to understand the needs of customers, the creation of relationships that made him trust. Apparently, this is a small step to build a solid base, until it goes further.

Apparently, he created Creambath, you know!

Have you heard of the cream treatment in the living room? Well, this is one of Rudy Hadisuwarno’s works! You could say that this is his greatest contribution in the world of Indonesian beauty. In fact, Creambath has become a favorite of many people today. This idea emerged in the 1970s, When the trend of curly, colorful hair trend, to booming recovery and many Rudy customers do it. All processes of course use chemicals which, if not treated properly, can make hair dry, brittle and easily broken.

At that time, he thought about how to treat hair with the problem. It uses natural oils such as candles or coconut to be applied to the hair, but the results make the hair soft and less comfortable to wear every day. From there, Rudy with his father who was involved in the chemical world, began to look for formulas that could repair damaged but always light hair. Of conversation, the idea was born to do cream Special hair care with base Water, not oil and enriched with vitamins.

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In addition, he also thought of the right processing process which is by applying cream while massaging gently steamer, Because at that time, it did not exist steamer. This process is carried out because the hot steam of the towel is used to open the pores of the scalp and the cuticle of the hair, so that the active substance in the cream can absorb more deeply. Really cool, right?

Oh yes, this treatment not only makes hair healthy and shiny, but also gives a relaxed and soothing sensation. This Creambath treatment is even more popular so far and has been widespread in various salons in Indonesia. Although at the start, it was confused as to the name to give for treatment, but it turns out that the name Creambath is very accepted and even a lot of enthusiasts!

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The turning point of Rudy Hadisuwarno is more than a simple hairdresser

There was an important moment in the 1970s which made Rudy Hadisuwarno realized that his profession was more than a simple “hair scissors”. At that time, he was still looking for identity and really wanted to know what the hairdresser should look like. According to him, this work is not enough to produce only a neat or beautiful haircut and, above all, it is how a hairdresser can create a hairdresser that really suits this person, even to be part of their identity.

This awareness occurred when he met Poppy Dharsono, who was barely starting to pass a career as a model. At that time, Poppy had long hair, then cut by Rudy to be a little bob and he turned out to be a poppy dharsono poppy look throughout his career, so far. From this moment, Rudy understands that a real hairdresser is the ones who are able to help someone find their best version. Huh significant, apparently?

This is the story of Rudy Hadisuwarno when he started his career to become a legend of the Indonesian beauty industry. Okay, if the story is very inspiring? If you are alone, is this one of the big fans of Creambath too? Comment, yes!

Image: Dok. Daily woman