Blp Beauty and Anyam collaborate to celebrate beauty with the purpose and empowerment of Indonesian women.

BLP Beauty, beauty brand Who was founded by Lizzie Parra, on August 7, announced an inspiring collaboration with Anyam, a social entrepreneur who focused on the empowerment of women weaving in remote regions of Indonesia. Thanks to the #Blpivesback Corporate Social Responsibility (CSR) program, this collaboration is delivered with the campaign “Be the Strength in You: Empowering”, which reiterates this real beauty beyond external appearance and is able to create a real social impact.

Since its creation in 2016, BLP Beauty has celebrated the unique character of each individual and has encouraged each user to be the best version of themselves. This commitment was manifested in collaboration with Du Anyam, which allowed more than 1,600 women to weave more than 54 villages in eastern Nusa Tenggara, southern Kalimantan and Papua.

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A bridge between beauty and empowerment

The collaboration of BLP Beauty X of Anyam is a movement that folds beauty and empowerment, cities and villages, traditions and innovations. This is clear proof that makeup is not only a tool to work better, but also a way to build self -confidence and contribute to positive changes.

“In Blp Beauty, we believe that beauty concerns who we are, not only an appearance. Thanks to the collaboration with Du Anyam, we want to show that beauty can also be a driving force to create social impacts,” said Lizzie Parra, founder of Blp Beauty, citing a press release. “Each product of this collection brings stories on cultural heritage, the tenacity and the strength of Indonesian women who strengthen each other.”

From Anyam himself was born out of the concern of socio-economic problems and malnutrition of mothers and children in East Flores, NTT. By providing alternative work thanks to woven trades, Anyam has paved the way for the empowerment of the economy of women in the village, allows them to obtain additional income and prioritize the fundamental needs of the family such as nutrition, health and education.

“Anyam & BLP collaboration is a celebration of Indonesian women who support each other in the celebration of beauty in our diversity and our cultural roots. Thanks to this collaboration, we provide space for women of various horizons and regions to strengthen each other in empowerment efforts,” said Melia Winata, co -founder of Anyam.

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BLP gives back: “Be the strength in you: Berdaya Lewat Berbagi”

The #BLPGIVESBACK program which started as a BLP beauty initiative to support medical staff during Pandemi, is now the main pillar of BLP’s commitment for social issues and the empowerment of women. This collaboration is a final step to create a better ecosystem for women through Indonesia.

Thanks to the campaign “Be the Force in You: Power of Sharing”, Blp Beauty and Anyam invites the public to be part of the women’s empowerment movement in NTT through collaboration products which will be marketed from August 18, 2025 to December 31, 2025 online channel And the whole BLP stand of beauty space.

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This complete collaboration product is a combination of vision of BLP and Anyam, present in 2 variants, namely the braided moon pocket typical of Anyam, BLP products with the labial / lip cotton, and compact powder) at a price accompanying your productive days and want to remain confident. Not only that, each product of collaboration also represents cultural stories and the strength of Indonesian women to get up and support each other.

The results of this collaboration movement will be channeled towards social programs that support scholarships for potential students in junior and superior secondary schools for 1 year from the nearest school year. The allocation of the #BLPGIVESBACK funds will be carried out after the collaboration product is exhausted.

Image: Blp Beauty X of Anyam

No need for a dilemma with soft hair that is difficult to manage. It’s time for your hair shine With the latest innovation.

Healthy, shiny and fragrant hair can indeed be revolutionary Trust. Unfortunately, around 40 – 60% of women are still in difficulty with hair that looks dull and not bouncing. One of the causes? The hair is open and rough, the manufacturing of hair cannot be made with light perfectly. And even if the root of the hair is soft, the wick of the hair can be frizzy and difficult to organize

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Thanks to the life of Live Your Life in Gloss, on the theme of the atrium of the city of Senayan on July 16, Ke Rastase launched the brilliant absolute. hair care who can help level up The appearance of your hair from home. Thanks to Innovation of hydra-glacing technology, your hair can be immediately soft, shiny and more “live” even since the first use.

Professional results, effort minimal

The formula does not play games either. Glycolic acid Inside, helps in gentle exfoliation for the effects of smoother and lighter hair, while hyaluronic acid Lock the humidity and close the cuticle to obtain an effect brightas well as wild rose oil Thus, the protective layer and the love of a durable luxury fragrance.

Next to ingredientsThe work is effective in improving hair condition, the perfume is also very good! Shampoo shampoo And conditionerJust, the perfume is stuck. The more glaze falls like a last step hairstyleThe perfume can last up to 4 days after the shampoo.

“Lakerastase will never stop listening to the needs of our consumers and our beloved professional contribution. We will never stop innovating to give each consumer a truly personalized hair care plan. With 8x instrument tests and 2x consumption tests out of more than 100 women performed, Absolute Gloss is capable of providing real results: Up to 4 days of anti-frizz hair, inflatable and shiny. A real transformation to answer hair dilemma Young Modern Women, ”said Ivonne Vania, director general of the brand of Ke Rastasse Indonesia.

Four products to make Hair lens-In!

Gloss Absolust is available in 4 main products which can be a pillar in your hair care routine. À partir du shampooing Bain Hydra-Glaze, du conditionneur de glaçure Insta Fondant, de la protection contre la chaleur du lait de glaçure, pour glaçonner l’huile capillaire, chaque produit fonctionne complémentaire à nettoyer, hydrater, Protect and give a lasting glow.

The brilliant world experience is full of effect

Arise The world of Gloss in the city of Senayan was completed from July 17, 2025. Activity-It’s so exciting! You can try Personalized hair care In the hair diagnostic area, explore all the absolute brilliant products, photographs at photomotonand the most exasperated event time launch-There are two brilliant absolute Special desserts Scarlett cake.

Curious goodbye Full product? Stay listening Ya!