Even during the month of love or Valentine’s Day, Havaianas celebrates love with its new campaign, “Walking Together Since…”.

This campaign is based on a simple but meaningful idea, namely that every house contains memories. The walls absorb laughter, the floor remembers footsteps and time slowly settles into space. However, if there is one place that most faithfully reflects the journey of love, it is the sofa. As a space for conviviality, conversation, rest and an integral part of the daily routine, the sofa is present as a symbol and witness to the loving journey of couples who share their stories.

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In this campaign, three selected couples are invited to relive the moments of their first date, sitting side by side on a sofa that has traveled with them. Three different settings reflect the uniqueness of each relationship, as well as the joyful and colorful spirit typical of Havaianas. These three couples maintained relationships in different eras, representing the enduring bonds and relevance of Havaianas that transcend generations.

The first couple is Gérard and Carmen, together since 1967. Gérard is from France, while Carmen is Spanish. The second couple, Nariman and Galiya, are from Kazakhstan. They first met on a bus in the 1980s and have been married since 1989. The third couple is José and Sonia, from Brazil and married since 2022.

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Valentine’s Day gift: comfort that lasts

Through this campaign, Havaianas also highlightspairingWhat is perfect are the sandalsflip flopsiconic Havaianas modelHighin red, green and yellow, as well as a collection of socksSplit toe. Both are perfect Valentine’s Day gift choices, symbolizing comfort, everyday happiness, as well as simple but special moments of togetherness. Designed to be worn together, both at home and away, this combination celebrates each other’s presence rather than perfection, and the enduring value of togetherness rather than fleeting trends.

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Thanks to “Walking together since…», Havaianas invites everyone to celebrate love for what it is: the love that is experienced together, shared and endures over time.

Image: Havaianas